Spyker Hoping to Make Saab Re-Born From Jets?
Dec 2, 2009 - 12:23:39 PM
by: Stu Fowle, PR text via Spyker

It's too perfect--perhaps it's a good thing the Koenigsegg deal feel through because, while that brand does share Saab's Swedish motherland, it a lowly supercar builder wasn't ready for brand "Born from Jets." Spyker, the Dutch builder of equally outrageous boutique sports cars, got its start as both a automobile and aircraft company just as both industries were beginning to take shape. Saab too got its start with airplanes as everyone knows from that terrible GM ad campaign (who can find similarity between the 9-7X and an airplane, other than mass?)

Despite that tie-in, when we heard the rumor of Spyker expressing interest in Saab yesterday, we dismissed it as a silly rumor. But then we saw this in our inbox:

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"ZEEWOLDE, The Netherlands (December 2, 2009) – In response to market enquiries, Spyker Cars confirms that it, together with its shareholder Convers Group, has expressed an interest in Saab Automobile AB. If and when we are able to comment further, we will do so but we are unable to provide more information at this time."

So there you go--the talk is indeed true. But will anything come of it? It's hard to say, but we should know soon since GM dropped an end-of-the-month deadline for Saab's second chance. However, we have heard some additional rumors that the threat of closing Saab played a big role in yesterday's resignation of GM CEO Fritz Henderson. He wanted Saab gone, the rest of the board didn't. It makes sense, considering he was so shutdown happy with both Pontiac and Saturn. In short, who know's what is going to happen. This time two weeks ago we assumed Koenigsegg would be grabbing the keys to Saab headquarters any time now. We'll just have to wait and see.

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However risky and possibly fatal for both brands as this deal could prove to be, we can't hide our excitement about this possible deal. We recently drove the Spyker C8 Aileron and it was seriously special experience. Unlike GM, Spyker is in touch with and quite gifted in the art of carrying aeronautical influence into automotive design. The cockpit feel and execution of propeller shapes here and there, along with airplane-like toggles, was a thrill to experience. Spyker currently relies on Audi to provide the engines for its supercars, so having a mainstream company like Saab to share components with might make the brand both more profitable and more accessible, thanks to lower costs. A high-po version of the 9-3 Aero's slick V6 would be a wonderful fit for a future Spyker, while the Aileron's space frame would be a great basis for a Saab Aero X-inspired sports car. And we aren't going to lie and say the 9-3 and upcoming 9-5 couldn't use a little of Spyker's interior influence.

If the deal goes through and successful, we predict another merger. BMW will get jealous of all the airplane influence and, based on its own past up in the sky, will buy up both Saab and Spyker. That's our dream, at least.